Tuesday, January 10, 2012

New Y To Be Built Through Extraordinary Giving!

What will the New Y look like? Click here


For Immediate Release                                                        
January 10, 2012

Contacts:
Tom Van Deinse, GT Bay YMCA CEO, 933-9622
Marc Judge, GT Bay YMCA Board Chair, 995-5558
Henry Peet, New Y Campaign Chair, 946-2184
Phil Ellis, Community Foundation Director, 935-4066
Paul Schmuckal, New Y Public Campaign Chair, 946-2800


Dream for New Y Poised to Become Reality

Traverse City – With the start of the new year comes news that 2012 is poised to be the year of the New Y.

In five months time, more than 600 community donors stepped forward, contributing $4 million in new gifts and pledges. These contributions met the challenge pledge of an anonymous donor, who committed in early-fall to give $2 million, if matched by an additional $4 million in gifts, thus allowing the Y to begin construction on a planned 85,000 square foot community recreational facility.

YMCA officials expect to begin the bidding process in the next several weeks and are aiming to break ground this spring. Efforts to raise $12 million toward the New Y began in 2007, with an eye on providing a family oriented full-service facility, featuring tennis, swimming and fitness amenities.

“Like many fundraising efforts across the area, we felt the effects of a down market in 2009 and donations slowed dramatically,” said Marc Judge, Grand Traverse Bay YMCA Board Chair. “However, as 2010 ended and 2011 began, a group of dedicated volunteers reaffirmed their commitment and reignited the campaign.”

Judge said this campaign committee went to work, holding special celebrity events to raise the visibility of the campaign and the awareness of the need for a New Y. This past summer, Janet Evans, a five-time Olympic gold medalist who learned to swim at a Y, came to Traverse City from her home in California. Additionally, this fall, another event featured the Jensen Brothers, most famous as French Open Tennis champions, who got their start in tennis at the Grand Traverse Bay YMCA while growing up in Ludington.

“These events resulted in tremendous region-wide visibility and newfound interest in the New Y campaign. They sparked new, significant donations from local individuals in our community and ultimately resulted in the $2 million challenge pledge,” said Judge.

Robert and Phyllis Foster, the donors behind the challenge pledge, say they recognized that something dramatic must happen to make the New Y a reality and decided that a challenge would be a great way to encourage donors at all levels. 

“This is an investment in the community and we are thrilled to see all of the support the community has shown for the Y,” said Rob Foster. “We are thankful for the major gifts and are especially thankful for the people who stretched their own giving abilities and made commitments at any level.”

Henry Peet, New Y campaign chair, and Paul Schmuckal, New Y public campaign chair, credit the Fosters for their generosity and for creating a concrete, defined, momentum-building timeline. 

“The support of the challenge pledge donors was certainly critical to helping bring the New Y dream to reality,” said Peet. “It created a sense of urgency and created a ground-swell of support to raise the funds now!” 

Tom Van Deinse, YMCA CEO, added that more than 850 donors contributed gifts large and small to the effort.

“We reached the $4 million goal on the last day possible, so every gift of every size can be seen as the one that made the challenge a success,” said Van Deinse.

Foster joined in acknowledging the many donors who contributed to the New Y effort.

“Recognizing that there are more than 850 donors to this campaign gives us the confidence that the community will continue to support this wonderful resource in the future,” said Foster. “We are also thankful for and impressed by all those behind the scenes who played a role in bringing this dream to reality, including the dedicated campaign volunteers and the staff of the YMCA.”

Peet announced that the tremendous outpouring of community support to meet the challenge pledge will allow construction of the New Y to begin this year, but added, “There remains the opportunity for everyone to become a part of this success story. We anticipate additional support as people now realize that the dream is becoming a reality. Many responded to and helped meet the challenge pledge, others were key in the earliest stages of the dream for a New Y for this region, and others can still take advantage of opportunities to support the New Y.”

“We’re very excited this 10-year dream of a New Y is finally becoming a reality,” added Judge, “but the real goal is not the facility itself. It’s the programs our communities need, like learn-to-swim and youth obesity prevention and family fitness opportunities that will bring the greatest benefits. The New Y truly is for everyone.” 

For more information about the New Y, go to www.gtbayymca.org or contact Tom Van Deinse at 933-9622 or tvd@gtbayymca.org. Donations are accepted at www.4good4ever.org. All donations will be recognized unless otherwise specified and naming opportunities are still available.


From left, Grand Traverse Regional Community Foundation Executive Director Phill Ellis, Grand Traverse Bay YMCA CEO Tom Van Deinse, Board Chair Marc Judge and New Y Campaign Chair Henry Peet stand on the grounds of the future home of the Grand Traverse Bay YMCA on Silver Lake Road, which reached it's New YMCA Campaign fundraising goal.Traverse City (MI) Record-Eagle/Jan-Michael Stump